Set Your Message Free Blog

Our latest whiteboard animation collaboration is helping our fellow countrymen get a clearer picture of the possible ramifications of diving over the fiscal cliff. The collaboration is featured on Wall Street Journal (WSJ) Live and combines Truscribe whiteboard animation with scenic video and expert interviews. It’s narrated and fronted by David Wessel.

We’ve all seen it: A friend, family member or colleague has a genius start-up idea for a product, service or cause, but the idea falters before ever making an impact. Why? Your connection failed to reach his target audiences in a compelling, memorable manner.

Nobody wants to worry about legal issues and finding the right attorney. But there are times when it’s a necessary part of life. And it’s during those periods that you need the easiest and most cost-effective way to obtain legal advice.   

While most companies are quickly catching on to the potential that online video holds for attracting and engaging potential customers, the process of developing these compelling content pieces often goes awry. What starts out as a great idea quickly becomes trapped in a production queue, waiting on a team that ultimately won’t be able to deliver your product on time and within your budget.

This whiteboard video was created for Susan Weinschenk of Human Factors International. She had recently written the book, Neuro Web Design – What Makes them Click and was looking for ways to promote her book. But after some discussion we decided to start by creating a video for HFI instead.

HFI’s success with their first scribe video on YouTube, combined with new requests for more scribe videos from others, spurred us to launch TruScribe. TruScribe’s sole focus is to give your voice a video. To take your message in audio format and scribe along side it.